City College of San Francisco has hired Blue Line Media to place billboards, subway station ads and interior trolley and bus ads to promote the newest academic quarter.
The billboards are placed on surface streets in key areas near other colleges and universities.
The subway station ads are placed inside BART stations that are also near key target schools and colleges.
And the interior trolley and Muni bus ads are placed on routes near the same entities.
This is the third time that City College has used outdoor ads to promote a new academic quarter.
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