Ross Stores is a big fan of advertising for promotion of new stores. Especially city bus advertising, since it's great at reaching residents on a local level each and every single day.
For the past few years, Ross has reached out to Blue Line Media to execute city bus advertising campaigns in multiple cities across the country to publicize new store openings.
From bus kings to full bus wraps, Ross has adopted bus advertising with Blue Line Media in a big way to make sure that residents are aware of new Ross stores in their neighborhoods.
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