Second Largest School District's Advertising Campaign Targets Latinx and Hispanic Demographic

<< All Campaigns < Prev Next >

The second largest school district in the USA, the Los Angeles Unified School District (LAUSD), has an advertising campaign that targets the Latinx and Hispanic demographic with advertising in Hispanic supermarkets and grocery stores and advertising on benches in Hispanic communities.

Near the entrace of certain Latinx grocery stores is a LAUSD advertising poster for one of its programs; as well as advertising spots/commercials that run on the overhead speakers in the stores.

The school district's bench ad locations were selected based on their presence to areas with a high percentage of the Latinx and Hispanic community.

The ads have both an English and Spanish language component.

The stores include Vallarta Supermarket and Superior Grocers.

Blue Line Media logo

Copyright 2024 Blue Line Media Inc

Blue Line Media is not the owner or exclusive provider of advertising formats presented on this website.

Not all images represent ads placed by Blue Line Media. Images may be subject to copyright. Names and trade and service marks are property of their owners and are not intended to endorse Blue Line Media.

In accordance with its Accessibility Statement, Blue Line Media is committed to ensuring accessibility of its website. To report an accessibility issue, request accessibility assistance regarding website content, or to request a specific electronic format, please contact the accessibility coordinator at 800-807-0360 or complete the form. Reasonable efforts will be made to accommodate all needs.

By using this website, you consent to the placement and storing of cookies on your computer by this website. These cookies are used to collect information about how you interact with our website and allow us to remember you. We use this information in order to improve and customize your browsing experience and for analytics and metrics about our visitors both on this website and other media. To find out more about the cookies we use, see our Privacy Policy.

BACK TO TOP